Jiru Life

The Science Behind Jiru

The ingredients in Jiru are backed by scientific evidence that people who consume these ingredients regularly have:

Matcha Specific Studies

The health benefits of Matcha Green Tea are wide ranging and well-documented. We have provided the following studies for your reference:

General Green Tea Health Benefits

The health benefits of green tea apply to a wide variety of ailments, including different types of cancer, heart disease, and liver disease, and many more:

Green Tea’s Effect on Cognitive Dysfunction

Green tea may may be effective in improving cognitive function:

Matcha / Green Tea & Cancer Prevention

EGCG prevents tumor migration:

Green tea regulates cancer cell growth, survival, and metastasis:

EGCG suppresses the proliferation and metastasis of cancer cells:

EGCG inhibits cancer cell proliferation:

Matcha / Green Tea Skin Benefits

EGCG reactivates dying skin cells:

Matcha catechins linked to weight loss: Study

Effectiveness of green tea on weight reduction in obese

General Diet Studies


Imperial College London

A diet equivalent of 5-10 portions of fruit a day lowers 24% chance of heart disease, 32% chance of stroke and 13% of cancer in a lifetime. Evidence

Harvard University

A diet rich in vegetables and fruits can lower blood pressure, reduce risk of heart disease and stroke, prevent some types of cancer, lower risk of eye and digestive problems, and have a positive effect upon blood sugar which can help keep appetite in check. Evidence

Oxford Martin University

Plant-based diets could save millions of lives and dramatically cut greenhouse gas emissions. Evidence

WHO recommendations

As part of a healthy diet low in fat, sugars and sodium, WHO suggests consuming more than 400 grams of fruits and vegetables per day to improve overall health and reduce the risk of certain noncommunicable diseases. Evidence